Collaborative Brief

Me and Amy chose to do the 02 brief of "bringing to life the idea that we're better connected". Our plan is to re-deasign the packaging for the 02 mobile phones so that the boxes interlock or connect in some way to communicate the idea that we are better connected.

We were also thinking of ideas to go on the outside of the box. And to put a new twist on 02's current image that involves bubbles we thought of using a photograph of 2 people blowing bubble gum bubbles towards each other so they touch or connect. Again to communicate the idea that we are better connected. Because there were only 2 of us in the lighting studion we didn't have enough hands to push the shutter while both of us blew bubbles I had to photoshop the image below, but it gives you an idea of how the idea would work. If we decide to take this idea further we would obviously shoot it properly with lots of different people.